| FIRST TO MARKET |
TRADITIONAL |
| Prototype tooling cost = $12K |
Prototype tooling cost =12K $ |
| 2-3 weeks prototype lead time |
2-3 weeks prototype lead time |
| Production tooling cost = $0K |
Production tooling cost =$40K |
| 0 weeks production lead time |
6-8 weeks production lead time |
| Total tooling cost = $12K |
Total tooling cost = $52K |
| Total lead time to production capable tooling = 2-3 weeks |
Total lead time to production capable tooling = 8-11 weeks |